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Guinness promotional booklet 1952

Alice, where art thou?

  • Front cover of Guinness 16 page promotional booklet
  • Illustrations by Antony Groves-Raines
  • 1952
  • 165 x 235mm (6½ x 9¼in)
  •  

2015 marks the 150th anniversary of the first publication of one of Britain’s best-known and most-loved children’s books, Lewis Carroll’s Alice’s Adventures in Wonderland.

This item of ephemera Alice, where art thou? More Guinness Carrolling is one of a series of publications sent to doctors from 1933 to 1966 to promote the idea that Guinness is good for you.

Created and produced by the advertising agency S H Benson each booklet was of high quality with text and witty illustrations by the best illustrators and writers of the day.